About this video
Hi Amazon Sellers. Ad sales went up. Did the business actually grow? Try this investigation with ScaleSKUs: 1. Put total sales, ad sales and TACoS side by side. 2. Add seasonality and promotions as context. 3. Treat correlation as a reason to investigate, not proof. Design an experiment where needed. Attributed sales aren't incremental sales. Read the data before you celebrate. Illustrative workflow. Available data and supported actions depend on your connected account. Start your 30-day free trial: https://scaleskus.com/mcp
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