About this video
Hi Amazon Sellers. CPC rose. The answer is not always a bid cut. Try this investigation with ScaleSKUs: 1. Decompose CPC, conversion and attributed sales per click by keyword. 2. Is the shift traffic mix, placement, or weaker conversion? 3. Protect justified performers. Set floors for the selected reductions. Review the evidence and the exact proposed scope before approving advertising changes. Illustrative workflow. Available data and supported actions depend on your connected account. Start your 30-day free trial: https://scaleskus.com/mcp
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